Facebook is ready for you, so why haven’t you started yet? Do you need to find answers to your questions about marketing there? Do you want proven advice? If you are, this article will provide you with all of the information you need on how to successfully market using Facebook.
Have a discount or a freebie on your Facebook page is a great way to increase followers. People love freebies. Offering a freebie or other discount will encourage your followers to share the offer. When people share your offer, you are exposing your business to additional customers that may not have heard of you.
All content on your site should be easy to Like and Share on Facebook. It should also appear in shortened form with a link on your Facebook wall. If people are able to share your content with their followers, you’ll find that your reach begins to expand exponentially, and so will your profits.
Never argue with a member of your fan base. There may be some people that do not like your product and they might say negative things. Keep your cool in this type of situation. The way you handle it will give people a good idea of what it is like to do business with you.
Be sure your Facebook page properly represents your business or company. Usually, fans of your page are there because they are interested in learning about what you offer. If you do not have any details about your products or services, they may be confused about what it is you are offering.
In order to make the most of your marketing efforts, build a fan base that is solid. This means that your focus should be on building your follower count until you have around 5,000 people following you. The interest in your products will automatically start to skyrocket once that threshold is reached.
When thinking of information to share with your followers on Facebook, try to keep them relevant to what is going on with your business or industry. If your company sells auto parts, you should make posts about auto parts. Posting photos of cats or other irrellavant topics will ensure that people unfollow your page.
Put together a Facebook contest. People love fun things like contests and quizzes on Facebook. It’s one of the things that makes the social media site so very special. It’s not that hard for your company or brand to put together a contest, and it can really open up the engagement level of your community.
Ask followers to suggest topics or ask for their opinions on company decisions. They’ll love to feel so important. This is a great way to help build a community within your brand. Ask opinions on certain ideas that you have about your company.
Never, ever buy Facebook fans. There are a lot of opportunities to do so out there, but do not be tempted by them. While you will see a spike in the number of likes your page receives, it will have no bearing on making your brand more popular or increasing your sales. Instead, take things slow and steady and gain real, loyal followers. Quality is more important here.
Hold contests on Facebook. Holding contests and giving away fun prizes is a great way to get people to like your Facebook page. People love free prizes and it can help get you more followers. Set a date that your contest will end and only allow people who like your page to enter.
Post status updates on a regular basis. In order for your page to be seen, you will need to post things, such as status updates. These status updates should be relevant to your company and not random things that your audience will not care about. Try to post something at least every day or two.
Do not try to use your personal Facebook page to attract fans. This is not a good idea because personal users have friend limits that business users don’t. You don’t want someone to try to join your page only to be told that you have reached your limit. They probably won’t come back to try another time.
Take advantage of the feature on Facebook that allows you to schedule your posts. It is important that you update regularly to keep up interest in your company. However, you might not have time to sit down each day and write a post. That is where scheduling comes in handy. You can take an hour or two one day to knock out a bunch of posts, and then schedule them throughout the upcoming week.
If your Facebook marketing campaign has stalled, launch a new contest. Announce your intentions to your friends and email list members and make it something exciting. Word will catch on quickly that you’re up to something interesting and that will create a social media buzz around your business. You will reignite the interest of your old customers and sign-up new ones as well.
Organize a contest and offer a prize to the contestant who gets the most votes. The subscribers who enter your contest will ask their friends to vote on their entry. This is a great way to get more visitors to your page and perhaps get some additional subscribers for your campaign.
Make sure you can constantly generate some educational or entertaining content for your Facebook page. If you have a hard time with finding new updates for your page, consider launching a blog or creating a series of videos so you have quality content to share regularly on your Facebook page.
Consider using Facebook Matchmaking to gain marketing exposure. There may be a time when you can introduce two people. Do it. They will tell others their story, providing word of mouth advertising. This is a great way to promote via Facebook.
Marketing changes all the time. However, you can count on proven advice, like what you read in the article above. Once you put it to use, you’ll find that all dreams you’ve had about success become possible. Your company will soon be realizing its true potential.